Design thinking is the process of encouraging people to explore alternatives creating options that had not existed before. This leads to better creativity and better solutions faster, problems are more simple and manageable with design thinking. Design thinking has influenced a product I use such as a light bulb because it’s needed and it solves my problems of not being able to see in the dark. Opportunities and planning go hand in hand because once the person has a generic ID of what the opportunities are and how they suit to go forward they have to start thinking about implementation and planning. Furthermore, they have to develop the strategy and how plan and put the necessary activities in line to implement your idea. I missed an opportunity to open up my own gym because I was too intrigued by my I.D.S and didn’t take the time to do the proper research, also didn’t systematically plan. Yes, a successful business venture can be unethical just by simply having false product claims, hidden terms in user agreements, and even unethical accounting.